Audio4cast

My inbox was all about Google’s rumored new music service yesterday.

Early in the day Techcrunch wrote: Google will soon launch a music service, we’ve heard from multiple sources, and the company has spent the last several weeks securing content for the launch of the service from the major music labels. One source has referred to the new service as Google Audio.”

Later, Techcrunch modified their report with additional information that Google will partner with music services LaLa, iLike, and MySpace (which owns iLike), and that full details will be announced next week.

And still more from Techcrunch a little later: From information we’ve gathered from sources, the new service will be integrated into Google search. Users will be able to stream songs directly from Google via partners iLike and LaLa. Additional information around the music query will be provided to users as well.” They also reported that listeners will be able to purchase songs for download.

From all of that as well as stuff I got from a few contacts and some twitter watching, it looks to me like Google is getting in to the music game. I heard that what Google has planned will be good for the online music space and will be complementary to other offerings. I gather that Google will enable searches for music. It sounds like search results will feature music services LaLa and iLike, but I think that it might not just be those services that benefit, that maybe they’re just the first partners, beta partners per se. I assume that the vast amount of music on YouTube will play a big part in this, and I suspect they’ll be room for others as well.

For the rest, we may have to wait until October 28th…