AndoMedia Wants Stations to GetMeasured.org
One of the strengths of Internet radio for advertisers is its accountability in terms of numbers of listeners and impressions delivered. The ability to know precisely who is listening to any station is a benefit of delivering content via a stream where a listener is connected to the content server. That type of audience measurement, [...]
US Music Sales Rose in 2009
US Music purchases rose by 2.1% in 2009, according to Nielsen Soundscan. That growth was due almost exclusively to digital song downloads which jumped 8.3% over last year to 1.16 billion tracks. That number has leveled off – down from 27% growth in 2008 and 45% growth in 2007. At the same time that sales [...]
CES Revs Up Buzz About Pandora
There’s a lot of buzz about Internet radio in cars at the Consumer Electronics Show in Las Vegas this week. Pandora is in the middle of most of it. They have announced a deal with Pioneer that will make it easier for Pandora listeners to use their iPhones to listen in their cars. Pioneer will [...]
Streaming Ad Insertion Patent Suit Gets Resolved
Update: I’ve been hearing from some sources that the report that all of the companies involved in the lawsuit may not have been involved in this settlement, as was reported by Inside Radio on 12/30. That report was my only source of information on the settlement. Key broadcasters have settled a patent lawsuit that claimed [...]
November Internet Radio Audience Data Released
AndoMedia has released new audience data on Internet radio listening for the month of November 2009. There’s a small decline in AAS (a term similar to AQH) of about 10% to some of the leading stations or networks, possibly attributable to the Thanksgiving holiday when fewer people are working. Ando’s press release points out that [...]
Has Pandora Become The Kleenex Of Internet Radio?
Over vacation I spent a fair amount of time visiting with friends and family. Inevitably, the conversation comes around to work. “Internet radio? Oh, you mean like Pandora? Yeah, I listen to that.” The height of successful marketing is when a brand is so well positioned that its name comes to represent the entire product [...]
