Arbitron Partners With AdsWizz
Arbitron has announced a deal with Euorpean based online audio ad serving and measurement company Adswizz which signals their intention to return to server based streaming audience measurement. During an earnings call, EVP/COO Sean Creamer reported that Arbitron signed an agreement with Adswizz last week. “AdsWizz will process the server-based, streaming log files exclusively for our [...]
