AndoMedia has released May Webcast Metrics audience data for the stations and networks that it measures.
In their press release, AndoMedia states that most stations saw 1 to 2% declines in listening for the month from April stats. Actually, Clear Channel and CBSRADIO saw much greater declines than that – over 10% of their domestic numbers. This *could* be explained in part by the fact that – as my friend Kurt Hanson figured out – most streams have higher listening on weekdays than weekends or holidays. April was 73% weekdays; May was only 65% weekdays. This, says Hanson, accounts for 5% of the drop. The rest, he continues, could be an indicator that “listening to simulcasts of terrestrial stations online does not seem to be growing in 2010.”
Pandora continues to grow its audience: its domestic-only AAS grew very slightly, but the service gained almost 14.5 million session starts. This may indicate that a lot of folks are visiting but not necessarily staying with Pandora for very long, which wouldn’t be too surprising based on the enormous buzz and sampling that they are getting via iPhone apps and such.
The press release and ranker are here..
ESPNRadio’s coverage of all 64 World Cup soccer matches this year has been a big hit with online listeners. Starting with the opening match on June 11th, through June 20th, World Cup coverage on ESPNRadio generated nearly 3.8 million total listening hours, with an average time spent listening of 47 minutes.
ESPNRadio’s streaming coverage of the US match against Algeria last week brought ESPNRadio its biggest audience ever – the broadcast peaked at 180,000 listeners, according to AndoMedia and was nearly double its previous record, set on June 18th during the US versus Slovenia match. (The US vs Algeria match took place during a week day work day here in the US, driving at work fans to listen online, while the Slovenia match was on a weekend).
The station saw enormous traffic to its website as well – setting a record for site visits and page views as well.
Unfortunately, the US team was defeated by Ghana on saturday, ending their World Cup play. If you missed the game or any of the others, you can listen to a podcast of the game, or recaps of that game or any other in ESPNRadio’s World Cup Central here.