Innovative technology for connective cars continues, this week Pioneer Electronics debuted a new line-up of in-dash receivers that offer bluetooth and usb connectivity for Androids and iPhones. These affordable, aftermarket products make it even easier for consumers to connect and listen to streaming audio in their car, featuring Siri technology for voice commands, simplified Bluetooth connectivity for hands-free calling and audio streaming, enhanced playback compatibility, and Pandora internet radio.
“The smartphone has become a part of most consumers’ lifestyles and a source of both entertainment and communication,” said Ted Cardenas, vice president of marketing for the Car Electronics Division of Pioneer Electronics (USA) Inc. “Pioneer’s new CD receivers provide various means for integrating a variety of smartphones into the vehicle.”
At prices starting at $90. That sounds like a pretty affordable price point to me.
Pandora continues to lead the pack of services that come integrated into the new offerings, they recently announced that they are now integrated with more than 100 car models and 23 manufacturers. That doesn’t mean other services are unavailable – just that Pandora is front and center as the featured service in the car. Mazda recently integrated Pandora into its 2014 Mazda6, incorporating voice commands that make listening while driving very easy and fun.
Pioneer Electronics Ted Cardenas and Pandora’s Director of Automotive Business Development Geoff Snyder will join a panel discussion at RAIN Summit Orlando on Dashboard Integration. Other panelists include Ford’s Global Lead, Business Development and Partner Management Scott Burnell, Slacker SVP Steve Cotter, and TuneIn VP Kevin Straley.
RAIN Summit Orlando takes place Tuesday September 17 starting at noon and finishing with a cocktail reception in the evening. Register here, and use the code Audio4cast to save a few bucks. I hope to see you there!
Last week at the NAB Radio Show in Philadelphia, RAIN hosted a side channel of digital audio related programming in the form of three short panels and a few quick presentations. I spoke on a panel hosted by Dan Halyburton of RadioTime, along with Les Hollander of Pandora, and Matt Sunshine of Center for Sales Strategy. We talked about the business side of Internet radio, and considered the impact of mobile, measurement, and the future.
One of the “vignettes” at the Summit featured SoundExchange’s Jon Simson and Bryan Calhoun. The discussion by SoundExchange was interesting for a couple of reasons. After battling with streaming stations for years over performance copyright issues centered on rate, reporting, and compliance, they came to offer an olive branch, of sorts. Simson took the time to explain how hard they strive to find every last performer and send them every dollar they deserve of the fees online stations are streaming. He told a few anecdotes of finding old artists that made it personal and real, and that was a good thing. SoundExchange even sponsored the event, which was held in a private room at the Hard Rock Café next to the convention center.
The conversation took a brief, weird turn when Simson warned the crowd that now that rates are settled SoundExchange expects compliance and payments. He even called out one broadcast company for their failure to adhere to the rules, which I though was both antagonistic and counterproductive in terms of the goodwill they apparently intended to convey. Nonetheless, it was a unique moment in the history of Internet radio – the friendliest gesture I’ve seen from the record label side of things, and I’m glad I didn’t miss it.
More to come on the NAB Show and RAIN Summit East this week…